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時風(fēng)集團參加2023中國國際農(nóng)業(yè)機械展覽會

2023-11-03 11:01:42 來源:時風(fēng)集團 閱讀量:11273 評論

導(dǎo)讀:時風(fēng)集團攜三輪汽車、商用汽車、拖拉機、單缸發(fā)動機百余款新產(chǎn)品亮相2023國際農(nóng)機展。

  【農(nóng)機網(wǎng) 會展快訊】九省通衢,百湖掩映,金秋丹桂,霜降碧天。10月26日-28日,2023中國國際農(nóng)業(yè)機械展覽會在武漢國際博覽中心隆重舉行。劉成強董事長率隊參加盛會,與廣大經(jīng)銷商、供應(yīng)商及與會者進行了親切交流。時風(fēng)集團攜三輪汽車、商用汽車、拖拉機、單缸發(fā)動機百余款新產(chǎn)品亮相展會。副總經(jīng)理林連華、楊振義,總經(jīng)理高級助理劉成勇,總經(jīng)理助理龐桂林及技術(shù)、質(zhì)監(jiān)、營銷、采購等部門近百余人參加。副總經(jīng)理楊振義代表時風(fēng)集團出席了開幕式。
 
  暌違2年,中國國際農(nóng)機展盛裝重來,彰顯出展會強大的凝聚力與生命力;時隔5年,時風(fēng)集團參展歡聚武漢全國農(nóng)機會,持續(xù)奏響時風(fēng)高質(zhì)量發(fā)展新樂章。展會前,公司明確展示企業(yè)形象、探索市場機會、進行競爭分析、完善配套體系的參會目的。展會上,充分利用高唐融媒體、時風(fēng)公眾號、抖音、快手、視頻號等平臺,聊城融媒、大眾日報、360網(wǎng)等農(nóng)裝版塊媒體宣傳,瀏覽者紛紛點贊并廣泛轉(zhuǎn)發(fā),起到了傳播宣傳品牌的效果。
 
  ●精準(zhǔn)謀劃參展方案,全面展示展會效果。時風(fēng)展區(qū)位于室外展區(qū),規(guī)劃可用面積超過1500平方米。時風(fēng)文化主題墻設(shè)立主題電子屏,高端大氣,突出宣傳“聚焦主業(yè)、適度多元、打造高端智慧制造平臺”、“打造適銷對路特色產(chǎn)品”、“為客戶創(chuàng)造價值、與客戶共同成長”等時風(fēng)發(fā)展理念。循環(huán)播放“五次會議”盛況集錦,“時風(fēng)光伏項目現(xiàn)場展示”,“時風(fēng)產(chǎn)品用戶故事”、“三輪汽車、拖拉機、輕卡汽車重點推介產(chǎn)品”等視頻短片,有效的會場主參觀通道及會場圍欄粘貼或懸掛“到時風(fēng)展位,有好禮相送”宣傳牌;在B5-B6展館連接處懸掛巨幅廣告“年度亮點新產(chǎn)品”宣傳;在展位中心電子屏兩側(cè)懸掛“年度亮點新產(chǎn)品”、“時風(fēng)拖拉機榮獲使用好品山東形象標(biāo)識”、“時風(fēng)集團-中國機械工業(yè)大型重點骨干企業(yè)”等宣傳內(nèi)容。展會期間,兩臺機械人現(xiàn)場進行互動,吸引了眾多觀眾駐足觀看、合影留念,同時開展掃碼加關(guān)注領(lǐng)禮品活動,增加官方媒體平臺關(guān)注度,進一步增強了時風(fēng)品牌及產(chǎn)品傳播力度。
 
  ●適銷對路特色產(chǎn)品悉數(shù)亮相。本次展會,共準(zhǔn)備三輪汽車、拖拉機、商用汽車、單缸發(fā)動機樣品100多臺。時風(fēng)多缸三輪、單缸軸傳動三輪、特色簡易棚及電動三輪產(chǎn)品,體現(xiàn)差異化,具備亮點和賣點。商用汽車產(chǎn)品包括風(fēng)馳、風(fēng)云平板,風(fēng)順、風(fēng)云自卸,適于廣大農(nóng)村及城鄉(xiāng)結(jié)合部使用。單缸發(fā)動機展出1115、1125、28、188四大系列代表機型,適合零銷及配套。來自貴州的經(jīng)銷商王經(jīng)理說,早就聽說時風(fēng)是大品牌,這次來到展會感受到時風(fēng)務(wù)實的參展理念,這些產(chǎn)品都是適應(yīng)當(dāng)下消費的適應(yīng)性產(chǎn)品,是迎合百姓需求的產(chǎn)品。來之前我了解到,貴州省還有大量的空白市場,要針對時風(fēng)這些產(chǎn)品做市場調(diào)研,與時風(fēng)的區(qū)域經(jīng)理共同研究開拓貴州區(qū)域市場。
 
  10月26日晚,劉成強董事長邀請了滑縣慶發(fā)、商丘新希望、泗縣華豐、宿州德忠、武漢東鑫前進、定西龍馬等幾十家時風(fēng)骨干經(jīng)銷商進行座談交流。
 
  劉成強董事長指出,要樹立適應(yīng)更加嚴峻市場形勢的緊迫感,全力以赴干好最后兩個月的工作。越是變動時代,越要洞察商業(yè)規(guī)律,越要設(shè)法贏得客戶。企業(yè)生存和發(fā)展的基礎(chǔ)依然是贏得客戶,在競爭環(huán)境中能夠勝出。對企業(yè)來講還是要 想盡辦法贏得客戶。11月份以后的市場會更加復(fù)雜,要解放思想掀市場高潮,要立足企業(yè)發(fā)展實際,立足產(chǎn)業(yè)現(xiàn)狀,找到發(fā)展路徑,狠抓工作措施落實,打造新競爭優(yōu)勢,保持時風(fēng)高質(zhì)量發(fā)展。
 
  據(jù)悉,中國國際農(nóng)業(yè)機械展覽會(CIAME)是每年舉辦的一次具有較高知名度的國際盛會,本屆展會面積超過22萬平方米,參展企業(yè)近2300家,觀眾包括來自國內(nèi)多家媒體機構(gòu)的代表,部分省、市、縣農(nóng)機管理、鑒定、推廣、監(jiān)理系統(tǒng)的代表,基層農(nóng)機服務(wù)組織、農(nóng)機合作社代表,農(nóng)機科研機構(gòu)和大專院校的專家和學(xué)生,以及來自全球各地的農(nóng)業(yè)農(nóng)機相關(guān)人士。預(yù)計本次展會觀眾人數(shù)將突破15萬人次。
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