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玉柴在重點細分市場交出亮麗答卷

2024-01-09 09:25:16 來源：玉柴集團 閱讀量：20329 評論

導讀：全年銷量大幅增長。大馬力燃氣機新品K14N、K15N與一汽解放、東風商用車、福田歐曼、東風柳汽、東風新疆、陜汽商用車的主流車型全面配套，預計2024年將實現(xiàn)上量增長。

　　【農(nóng)機網(wǎng) 明星企業(yè)】歲序更替，華章日新。2023年，玉柴深入踐行“以客戶為中心”，以開局即決戰(zhàn)、起步即沖鋒的戰(zhàn)斗姿態(tài)、奮斗姿態(tài)、分秒必爭，奮力搶占市場，全年在重要細分市場交出亮麗答卷。
 
　　商用車動力：大馬力燃氣動力蓄勢待發(fā)，傳統(tǒng)動力市場優(yōu)勢進一步鞏固
 
　　在牽引車動力市場，玉柴通過與主機廠聯(lián)合開拓、終端市場夯實渠道、深挖大客戶等手段，在天然氣市場、資源運輸、?；肥袌鋈〉幂^好的成效。玉柴K13N全面升級，功率拓展至500Ps，百公里氣耗低至30kg，得到了市場的一致認可，全年銷量大幅增長。大馬力燃氣機新品K14N、K15N與一汽解放、東風商用車、福田歐曼、東風柳汽、東風新疆、陜汽商用車的主流車型全面配套，預計2024年將實現(xiàn)上量增長。
 
　　另外，在資源運輸、?；肥袌觯癫翊篑R力重機表現(xiàn)可圈可點。玉柴K11配套運煤子母車在華北、西北等北方市場實現(xiàn)批量銷售，在砂石料、鋼材等基建材料及?；愤\輸市場表現(xiàn)穩(wěn)定，贏得了較好口碑。
 
　　在高端載貨車動力市場，搭載玉柴S06的綠通運輸車在云貴地區(qū)拉瓜果蔬菜，其百公里油耗較競品低2-3L；S06在長途快遞運輸市場也憑借低油耗優(yōu)勢，獲得快遞頭部客戶的青睞。
 
　　隨著玉柴S04等新產(chǎn)品的全面導入，玉柴在中重型自卸車動力市場優(yōu)勢進一步凸顯，份額繼續(xù)高居行業(yè)第一。
 
　　在專用車動力市場，玉柴配套汽車起重機異軍突起，市場份額遙遙領先。其中，玉柴K08/K09配套三一、中聯(lián)25T-80T汽車起重機，成為主銷產(chǎn)品，配套徐工起重機批量投放市場。緊跟隨車吊動力市場發(fā)展需求，玉柴進一步豐富隨車吊動力產(chǎn)品鏈，全年銷售隨車吊專用動力近萬臺，市場份額占比高達63%。在攪拌車動力市場，玉柴K08以動力強、節(jié)油、可靠等優(yōu)點，成為8-12方混凝土運輸領域的標桿動力。
 
　　在傳統(tǒng)客車動力市場，玉柴銷量同比增長超36%，份額位列行業(yè)首位。其中，K11配套宇通、廈門金龍13米旅游客車，引領大客大排量動力趨勢。
 
　　通機動力：多點突破工程機械動力市場，高端農(nóng)機市場加速取代進口
 
　　在裝載機動力市場，玉柴憑借F39高性價比產(chǎn)品的導入以及在海外市場的突破，配套20裝載機動力銷量同比增長50%。在50裝載機市場，玉柴以“增程器+A08”產(chǎn)品組合導入，搶占新能源和輕量化市場先機，產(chǎn)品表現(xiàn)贏得用戶高度認可。
 

 

　　玉柴與三一、中聯(lián)、柳工、徐工、山河智能、臨工等行業(yè)主流廠家合作持續(xù)深化，履帶挖T4專用動力銷量同比增長81%。另外，在輪挖動力市場，玉柴份額超90%。 
 
　　玉柴K15/K16系列大馬力發(fā)動機憑借先發(fā)優(yōu)勢，引領行業(yè)礦用車向高端化大型化轉型，產(chǎn)品銷量持續(xù)走高。
 
　　在高端農(nóng)機市場，玉柴憑借過硬的產(chǎn)品品質及服務保障，加速取代進口動力，銷量同比增長102%，市場份額超50%。
 
       不僅如此，玉柴緊抓出口機遇，2023年通機動力出口銷量同比增長75%。
 
       船電動力，持續(xù)鞏固國內(nèi)行業(yè)第一地位，出口保持高速增長 


　　2023年，玉柴攜手客戶在“危”中尋“機”，交出滿意答卷：國內(nèi)行業(yè)第一地位繼續(xù)鞏固，產(chǎn)品海外銷量增長超30%。
 

 
　　柴油發(fā)電動力市場，玉柴在數(shù)據(jù)中心、石油系統(tǒng)、銀行系統(tǒng)、機場等高端市場取得重大突破，貴州、河北等數(shù)據(jù)中心訂單暴漲。
 
　　燃氣發(fā)電動力市場，玉柴實現(xiàn)里程碑式發(fā)展，銷售額同比翻番。大功率燃氣機在瓦斯發(fā)電、合金尾氣發(fā)電市場取得重大突破，并成功導入海外燃氣市場。
 
　　在船舶動力市場，玉柴突破風電安裝船、3000kW電推拖輪、海洋平臺吊等新領域，成功打破國外產(chǎn)品壟斷。
 
　　隨著國際化戰(zhàn)略穩(wěn)步推進，玉柴船舶和發(fā)電動力產(chǎn)品海外銷售額保持兩位數(shù)增長，特別12缸以上大功率發(fā)動機呈爆發(fā)式增長，銷量同比增長353%，海外品牌影響力穩(wěn)步提升。
 
       新能源動力：四大系統(tǒng)齊頭并進，發(fā)力新能源賽道
　　增程器是玉柴芯藍的優(yōu)勢產(chǎn)品，與臨工、同力、山河巨鼎、徐工、鐵辰等主流礦用車形成批量投放，與臨工、英軒重工、南京開沃等品牌的裝載機成功配套。
 
　　在混動產(chǎn)品方面，玉柴芯藍研制的全球首款混動電驅無級變速動力總成(IE-POWER)上市銷售，引起行業(yè)廣泛關注，目前該系統(tǒng)已在沃得、凱爾、五征、英軒、鎧特、柳工等14家主流拖拉機廠形成配套。

　　在純電驅動系統(tǒng)方面，玉柴芯藍已完成2T/2.5T/3.5T/49T純電產(chǎn)品開發(fā)。全系列產(chǎn)品與一汽解放、吉利、柳汽、萬象、五征、三環(huán)等主機廠實現(xiàn)配套。
 
　　在燃料電池動力系統(tǒng)方面，玉柴芯藍自主開發(fā)的150kW以上大功率產(chǎn)品達到預期設計目標，配套氫燃料電池的公交將于近期在北京大興示范投放。
 
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