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一拖:單月銷售破千萬!干得漂亮!

2023-08-16 09:01:00 來源:一拖 閱讀量:11235 評論

導讀:下一步,油品營銷部將趁熱打鐵開展第二波活動,近期將在西南地區(qū)開展多場線上、線下產(chǎn)品推介及秋季訂貨會,進一步提高產(chǎn)品市場占有率,沖刺全年目標任務。

  【農(nóng)機網(wǎng) 明星企業(yè)】7月份,物資裝備公司油品營銷部實現(xiàn)油品實銷1073萬元,在實現(xiàn)下半年開門紅的同時,也創(chuàng)造了單月銷量的最好成績。
 
  早在今年5月份,油品營銷部就提前進入下半年“跑道”。他們迅速開展業(yè)務策劃,并完成了秋季促銷政策的擬定、研討、審批、發(fā)布和上市新產(chǎn)品的設計、定價、發(fā)布,決心在7月份全力沖刺,在農(nóng)機市場的傳統(tǒng)淡季搶出下半年開門紅。
 
  7月,一聲發(fā)令槍響,油品營銷部全員上陣,7名營銷人員頂著烈日紛紛奔赴營銷一線。1日在洛陽,2日在鄭州,4日在臨沂,6日在保定,8日在哈爾濱,10日在佳木斯,14日在烏魯木齊,15日在石河子……半個月時間,營銷人員接力組織,兩名部門領導帶隊組織并參加了8場線上、線下產(chǎn)品推介及秋季訂貨會,累計行程超過1萬公里,共有400余家經(jīng)銷商參會。
 
  在各地的訂貨會上,營銷人員詳細介紹了下半年的銷售政策,并重點推介了東方紅國四系列潤滑油、防凍液、尿素產(chǎn)品。同時,詳細介紹了劣質油品對主機的危害及如何識別假冒偽劣產(chǎn)品。在線上直播過程中,廣大經(jīng)銷商紛紛訂貨,直播間銷售火爆。營銷人員用自己的汗水換回來一個個訂單。
 
  下一步,油品營銷部將趁熱打鐵開展第二波活動,近期將在西南地區(qū)開展多場線上、線下產(chǎn)品推介及秋季訂貨會,進一步提高產(chǎn)品市場占有率,沖刺全年目標任務。
 
  目前,油品營銷部的7名營銷人員仍在一線拼搶,他們將用汗水贏得這個碩果累累的金秋。
 
  ·END·
 
  素材來源:物資裝備公司
 
  本期主編:李雪婷
 
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